Monday, June 28, 2010

japan, you've done it again.

Every country in the world has fashion sub-groups, diversifying their selves from the norm through creative and identifiable dress. In America we have preps, jocks, punks, goths, hipsters, and more. In London they have true punks, dandies, and the fashionably elite. But leave it to Japan to create the most outlandish, and quite frankly, most disturbing fashion sub-group I have ever seen: Ganguros. Literally translated “black face”, according to, Ganguro style of dress is characterized by “bleached hair, a [severely] deep tan, both black and white eyeliners, false eyelashes, platform shoes (usually sandals or boots), and brightly colored outfits. Also typical of the "Ganguro Gal" look are cell phones covered with purikura stickers, tie-dyed sarongs, mini-skirts, hibiscus flower hairpins, and lots of bracelets, rings and necklaces”. There are even how-to guides to achieve the look and a Facebook group dedicated to its style.

While some believe the trend derived from Fruit dress, others claim it is American-inspired, stemming from fascination with icons Janet Jackson and Naomi Campbell. Either way, the Ganguro trend is growing fast in Japan. This is the look:

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